OTP ÜzletRace 3.0

Challenge

ÜzletRace was organized for the third time in 2019, but the first time with EcoSim. The goal of OTP Business is to raise brand awareness among future entrepreneurs and to meet with the most talented students. At the end, more than 1 000 students have entered the competition.

Solution

The 3rd ÜzletRace competition differs from the previous case-based concept as in the qualification round the contestants had to go through an online storygame, where teams of 3 members made decisions as the CEO of a software startup.

„I really liked the qualification round. There were questions that could be seriously debated within the team. The main prize is also quite motivating, and the series of questions really covered the difficulties of starting a business. So, even if we didn’t win the top prize, we definitely gained experience. J” – said one of our participants in the post-qualification feedback survey.

The top 6 teams made it to the finals, which was hosted in the OTP Lab. The finalists had to deal with a more sophisticated software development company simulation. In addition, they had to present their company’s future strategy based on the simulation to the professional jury of OTP Business.